To drive the real effective cost of financing a home purchase down to zero.
Improving Access to Home Finance
Let’s be realistic. Even though prices may soften a little, Canada’s soaring real estate prices have created a dilemma for many of us that are wanting to enter the market. Buyers fear that with ever increasing prices, if they don’t buy now, they may miss the opportunity. Whether you have a growing number of children, or need a steady spot to live with pets – everyone needs a place to call home. A fortunate few can partner with the “Bank of Mom & Dad” to make this happen. The rest need a different solution.
Re-Imagining the Home Buying Process
FirstStep is singularly focused on making home buying more affordable. With our smart, responsible financing model you can buy a home today and save money for your future.
Beyond The Mortgage
FirstStep’s model moves beyond the traditional mortgage, creating significant upfront and monthly cost savings for home buyers and unique security structure for both lenders and insurers.
FirstStep Financial was founded by Steve Earle and Jason Bond, two Vancouver-based entrepreneurs increasingly troubled by what the housing crisis was doing to their communities – and to their children’s prospects of purchasing a home of their own. Meet Jason and Steve below.
Chief Executive Officer
Steve’s experience includes a successful commercial real estate and development career, the financing and execution of various pioneering enterprises globally, and the growth of his aircraft lease and finance business. He has created and executed ventures that seemed impossible, powered by a simple belief in their necessity. That belief also applies to his co-founding of FirstStep.
Steve knows the frustration renters feel with high prices and obstacles to ownership. In fact he and his wife got out of the market for 10 minutes and ended up renting for 15 years, watching amazed as real estate prices relentlessly soared. In 2006 they got back into the market, purchasing a home in the West Vancouver neighbourhood where they grew up and near the high school their kids wanted to attend. Clearly waiting and watching for a correction had cost them.
Steve and his wife invested their savings in renovations and upgrades and created both increased value and a special home for themselves. Their housing situation was good, but something continued to trouble him. Vancouver’s housing market had reached fever pitch, and his community was beginning to show signs of ill health. Houses were empty, the sound of playing children had disappeared from his block and businesses that had been there his entire life were closing. He realized that even his hard-working children would have to move far out of the city to be able to purchase a home.
While he hadn’t planned to re-enter the real estate sector, Steve felt there had to be a simple way to give prospective home buyers a leg up without punishing existing homeowners or ignoring the reality of an increasingly global economy. He partnered with global finance expert Jason Bond to create FirstStep. Steve is looking forward to watching a new generation of Vancouverites experience the joys of homeownership – the way he has.
Jason Bond is co-founder and President of FirstStep. Leveraging his background in finance and experience living overseas, Jason joined entrepreneur Steven Earle to found FirstStep.
Jason lived all over the world – in the U.K., Singapore and Japan – before putting down roots in Vancouver. As he got to know his new city, he couldn’t help but compare its skyrocketing housing prices with real estate markets in other locations – locations with far greater earning potential.
An avid biker and skier, Jason loves raising a family in Greater Vancouver – but it seemed to him that residents were being asked to pay an unfair premium on our city’s enviable lifestyle. Finance expert that he is, Jason ran the numbers, and uncovered an alarming truth: if market trends continue, his young teenage kids would have to start saving right now, today, to be able to buy a home by the age of 30. Hardly fair, he thought. So he set out to do something about it.
He now leads the company’s day-to-day operations. When Jason isn’t at work, you’ll find him with his family – traveling, cooking or enjoying the outdoors.